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| GDC: The Fantasy of Control Part I
By Gamasutra (blog) - 15 hours ago
I nod and compare the branding of Activision's annualized titles to toothpaste, an analogy he instantly both accepts and reviles. ... continue | | |
| Media need multiple platforms: execs
By Sydney Morning Herald - 15 hours ago
"The brand has to transcend all of the different platforms," said Renee Plato, the vice-president of digital video distribution at Walt Disney Co, ... continue | | |
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